Working worldwide
The Superstar Communicator™ philosophy was created to work around the world – and does. Over the last few years Susan has worked overseas in Europe, the USA and with clients from Asia and the Middle East. As an internationally accredited provider of CPD (CE) hours, she brings years of experience of working around the world mixed with her unique style of really getting her audience engaged.
The 5 principles remain, adapted to suit the needs of individuals, their businesses and cultures – including the etiquette relating to religion, gender and other factors.
Audience
Meeting the needs and wants of the audience
Understanding the cultural needs of your audience and the necessary business etiquette surrounding them
Listening to as well as presenting to your audience
Exploring what understanding your audience have of the language you are presenting in
Content
Creating appropriate, interesting, engaging and relevant content
Refining your content to the audience to ensure it’s accessible
Getting engagement from the very beginning, creating a clear call to action and finishing in style
Preparation
Preparing yourself for the presentation;
Knowing your content
Rehearsals
Technical specifications
Dress code
Cultural expectations
Working with your translator
Performance
Every presentation is a performance;
How to engage with your audience
Positive, open body language for where you’re working
Cultural expectations – be they related to gender, dress codes, use of humour or otherwise
Handling Q&A’s – especially not in your native language
Working with your translator without losing your identity
Voice
Making it as easy as possible for others to understand what you are saying
Business English when it’s not your native language
Help and support with the tone, accent, intonation, speed and pitch of your voice
How it works…
Susan has delivered the Superstar Communicator™ programme worldwide. Whether you would like her to deliver a keynote in the Middle East, run a session for Women in Business in Europe, engage your staff with their CE/CPD in the USA or help your prepare your speech from Austrailia, she can. We suggest you look through what she does and then get in touch to create the package that is right for you.
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