Recently I helped save a client’s career after she had accent softening. Ultimately my client had the power to change her situation, but I am delighted I was able to support her to make radical changes to save her career!
My client was a highly intelligent executive who was working at a senior level within the financial sector. Whilst the quality of her work was respected, people did not engage with her; listen to what she wanted to contribute or have a conversation with her. In fact her colleagues and team would try to avoid having conversations with her. She spoke English as a second language, and whilst she was fluent, she had a very strong accent, which made it very difficult for others to understand her.
The situation was rapidly becoming a significant problem for her. And then she had her annual review, which included 360 degree feedback. This was a wake up call to her. The observations included:
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“When I see her in the building I avoid her because I can’t understand what’s she’s saying.”
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” I don’t want to have a conversation with her because it is embarrassing when I can’t understand her”.
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“It is so embarrassing when you see everyone’s reactions when she is speaking in meetings”.
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“When she appears in the office, everyone suddenly looks busy so they don’t have to speak to her”.
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“Being in her team is challenging: we all struggle to understand what she’s saying then when we misunderstand she gets frustrated. We also try not to giggle when she mis-pronounces some words”.
This was devastating for my client to read and was a jolt to do something. It was clear that there was a barrier created between herself and her colleagues/team members, who were unable to understand what she was saying in conversations.
I was engaged to work with this client, to ensure her communication skills improved. The work included:
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Specific work on pronunciation of words/sounds to make her speech clearer.
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Identifying situations where her speech becomes less clear (e.g. when she was stressed).
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Non-verbal communication to engage her audience (e.g. body language).
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Specific mannerisms that her audience might mis-interpret as arrogant/not interested, when in fact this isn’t the case.
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Developing active listening skills to ensure her audience believe she is interested in what they are saying.